The Frescobaldi name goes back 700 years in the world of wine and, by now, has involved 30 generations of the family. In the 1960’s, Vittorio Frescobaldi, proprietor of the house along with his brothers and sisters, Dino, Maria, Ferdinando, and Leonardo, gave a modern organization to this tradition, creating a firm headquartered in Florence with nine estates in Tuscany and another in Friuli. There are some 2250 acres of vineyards in zones with very different soils and climates, source of the seven million high-level bottles produced annually. It is not easy to fully explain a complex reality such as this to customers, connoisseurs, and journalists. The Frescobaldi have succeeded by showing, in a large room, the significant elements of the major estates, proposing to visitors a virtual trip through this bio-diversity employing all five senses: aroma and taste, first and foremost, by tasting the most important wines along with the gastronomical specialities of their zones and identifying, one by one, fragrances and essences which the estate oenologist presents.
It is a kind of game which also involve sight, touch, and even sound, with carefully chosen music as accompaniment as well. An original way to get to know the historic Frescobaldi properties: Castello di Pomino, the Castiglioni estate, Castello di Nipozzano. And more recent acquisitions as well: Castelgiocondo in Montalcino, Santa Maria in the Tuscan Maremma, Luce della Vite, originally a joint-venture with the Mondavi family of Napa Valley in California, now entirely owned by Frescobaldi, and finally the Attems estate in the Collio hills of eastern Friuli. It is from the crus of Nipozzano that Montesodi and Mormoreto are made, while Lamaione comes from Castelgiocondo: the Super Tuscans which have given the greatest satisfaction to the family.